What's the role?
We are looking for a copywriter with experience in social media, newsletters, copy for ads and editorial copywriting. Someone that will promote our products and services through storytelling and impactful taglines for digital campaigns.
Our ideal candidate is an English US native, team-spirited, skilled and imaginative writer with an eye for detail. If you can grasp project requirements quickly and offer valuable insight, we’d like to meet you.
Who is Hilti?
If you’re new to the industry, you might not have heard of us. We provide leading-edge tools, technologies, software and services for the global construction sector. We have a proud heritage, built over 75 years, and a worldwide reputation for pioneering products and exceptional service. With 30,000 people in more than 120 countries we operate with a unique direct sales model and generate around 250,000 customer interactions every day.
What does the role involve?
Your responsibilities include writing engaging text for landing pages, e-mails and our social media platforms, getting to know our market and personas and understanding what interests them. You should have excellent web content writing skills, SEO knowledge and experience in maintaining and ensuring a strong message that is consistent with our content strategy, brand voice and our target audience’s behaviour.
You will work in a ‘start-up’ environment and collaborate with content studio colleagues to create impactful content for global deployment.
What do we offer?
To further accelerate in digital marketing, we are building our Global Digital Hub in Paris. You will experience the agile mentality of a start-up, combining the stability of a sound business model and the working environment of an award-winning culture. You can make an impact from day one in an international and diverse team by shaping the future of digital at Hilti and revolutionize customer interactions.
Why should you apply?
We’re investing more than ever in our digital transformation. As a company whose lifeblood is innovation, we give our customers the next level of digital offerings on an impressive global scale! For you, it means unrivalled opportunities to work in a ‘start-up within’ environment, develop an international career and really have an impact on the shape of things to come.
What you need is:
- 5+ years’ work experience as social media copywriter/online writer
- Solid knowledge of SEO keyword research.
- Excellent writing, editing and proofreading skills
- Excellent storytelling skills, looking at the competition and the market of emerging trends on the internet
- Experience with writing scripts for social media and videos
- Experience with directing photoshoots onsite for all inhouse content, and managing an external agency partner
- Strong communication skills
- Exceptional time management and organizational skills
- Native English US speaker
- Journalist background
- Affinity for technical topics
- Submit up to three writing samples of online content, so we can get an idea of your best work. Feel free to include links to your content or portfolio in your application.
- AEM content management, Adobe Creative Suite, Facebook, Instagram, LinkedIn, Slack, Microsoft Office, Mailchimp, Google Analytics experience
- 360° content creation experience
- Master in Advertising with a focus on Social Media
During your interviews, you will meet several members of the digital team including leadership. This way you get to know more about us, and we get to know more about you.
Tempted to apply? Click “apply now” and send us your resume today!
Do you want to know more? Go to https://careers.hilti.com/en/digital-marketing
Join us and #TransformDigital